Viraj Profiles has launched its ‘Near Zero’ Initiative at its Boisar manufacturing facility in Maharashtra. The move marks a strong step towards embedding sustainability into core operations. Moreover, the initiative places environmental responsibility at the centre of daily manufacturing practices. The company aims to reduce waste, conserve resources, and adopt cleaner production methods. As a result, sustainability now guides both operational decisions and long-term planning.

Speaking on the initiative, Chairman Neeraj Kochhar said sustainability must go beyond compliance. He explained that the company treats sustainability as a daily responsibility. Furthermore, the initiative examines every stage of the value chain for improvement. The review covers raw material handling, production processes, and finished output. Consequently, the company seeks responsible operations without compromising product quality.

The Near Zero Initiative also brings together several sustainability measures already active at the Boisar facilities. It offers a structured framework to modernise production systems and improve accountability. Meanwhile, resource conservation remains a core focus area. The company plans to reduce water and energy consumption through process optimisation and upgraded equipment. In addition, Viraj Profiles aims to cut waste by improving efficiency and reducing scrap at source. The programme also expands recycling efforts across the plant.

At the same time, cleaner technologies form a key pillar of the initiative. These systems aim to lower emissions, improve air quality, and reduce environmental impact. As sustainability becomes vital across global supply chains, the initiative strengthens the company’s market position. Furthermore, it supports stronger stakeholder confidence and attracts environmentally conscious customers. The programme also supports future investment in green manufacturing technologies.

Viraj Profiles operates integrated manufacturing facilities and delivers premium stainless steel products. The company has built strong customer trust over the past two decades. Moreover, it ranks among the leading global manufacturers of stainless steel long products. The company also holds the number one position worldwide in the stainless steel flanges segment.